Interview with International Man of Mystery Lodewijk van den Broek
Lodewijk van den Broek is one smooth fella - I’m talking Lando Calrissian smooth. Why so? Because he sent me his interview answers already formatted in HTML. I love it when people save me work. If I’m ever dropping by my last remaining family members up in the Arctic Circle-area of Sweden, I’ll be certain to take a long detour to your town to say hello.
Dave: Hey Lode, how about an introduction first?
Lode: Yeah, you can call me Lode, since my full name (Lodewijk van den Broek) usually is way too complicated to pronounce for non-Dutchies. So now you know where I come from too.
I’m a thirty-something guy, happily married and a proud dad of a little boy. Furthermore my sign is Aries, my Chinese sign is Dragon (so now you can figure out my real age…), my type is INFP and my enneatype is a seven. That should be a good start to get an idea on who I am.
Oh…and I work too. I have a parttime day-job as an IT project manager, I blog (currently only on How to be an Original, but I’m launching WordpressDIY soon), I’m a DIY guy, and a soon-to-be entrepreneur (in my heart I already am).
I also have a wealth of other interests, often more than I can find the time for. I would love to do more photography, start playing the piano again, start training martial arts again, ride my motorcycle again.
Why do you love what you do?
Because what I love to do is aligned with who I am and what I want. I think that discovering who you are and what you truly want is essential in getting a fulfilling and enjoyable life. It doesn’t finish there of course, because you still have to work hard and give your best to get what you want. This is the central theme of my blog by the way.
It doesn’t mean that I love everything I currently do. I’m working on aligning my activities with my values and mission, but it’s not an easy process and it requires quite a lot of attention and energy. But the return on that investment is great, in terms of fulfillment and energy that is.
What is one of the major turning points that brought you biggest successes?
Well that depends on what you define as success I guess. Major turning points in my life have been moments of profound insight, that made me see things in an entirely different perspective.
One of those moments was just before I graduated from university, and decided to apply for a job as a management trainee at a company that would turn me inside out, four times over in two years. I knew it beforehand, and I had doubts whether I was going to like it but I felt I needed it. Turned out I indeed needed it, but that I also found out that personal development is something I can get very passionate about.
Another turning point was a 3.5 day (non-stop) course I did on Stephen Covey’s 7 habits. The guy who does this course makes you experience the habits, one by one, discovering them for yourself. One of the moments that made a great impression was during habit 2 ‘Begin with the end in mind‘. To experience this Covey suggest you write your own eulogy. But this guy let us do a guided meditation, where we (unknowingly at first) were visiting our own funeral… and listen to the speeches of the people there. What do they say, what do you want them to say? The lessons of that experience are something I feel to this day.
What do you know now that you wish you had known when you started out?
That starting is the most important thing to do. If you want to do something, decide to do it and take the first step now. By simply starting you enroll yourself in the best school: Reality.
I’ve been thinking about starting for myself for a long time, but didn’t take any step towards getting it realized. Until one day (my birthday one year ago) I simply decided to start my blog and use that as a basis to grow my ventures from. I’m hardly as successful as I like to be, but at least I’m already a lot closer to my goals than I was a year ago. There are many more lessons to learn and challenges to take on.
What are some ways you help keep a work-life balance?
Ouch, this is one I’m struggling with a lot. The balance tips in favor of work that’s for sure. Apart from my day job and my blog(s), I have a big renovation project on my hands.
I have always had a tendency to take on one or two projects too many. But I’ve always been able to handle this pretty well, until we became a family. The dynamics of our life changed entirely, to an extent I couldn’t have imagined beforehand. Having one or two projects too many becomes a problem then, so now I’m actively working on reducing the projects on hand by finishing them and not starting new ones (well no major ones anyway).
I also have one day a week, on which I work from home for my day job. I have freedom to schedule my time that day, so I get to spend quite some quality time with my son. And recently my wife and I set the first steps to get back into a social rhythm as partners as well. Going out and enjoying ourselves, deliberately taking time as a couple.
I love being a dad, but the impact was far greater than I expected. I was warned, but I guess some things are only learned by experience.
What leverage do you plan to use to grow your business over the coming year?
To grow my non-existent business to an existing one you mean? Well, on two things: Network and Value.
For launching new ventures, like a blog or a business, a network is essential in my opinion. A year of blogging has given me a nice network of likeminded people, and I also have an offline network of people willing to help me launch an offline business. After the launch, delivering value is the only way to convince people to do (or continue to do) business with you.
I do have to make choices about what I’m going to do as a business. I have quite some ideas, and need to make decisions.
What blog posts are you most proud of?
It’s not so much blog posts I’m proud of, but the habits I have changed and adopted the past year. I’m proud of adopting the habit of having a weekly review cycle. I’m proud of my Early Bird challenge, in which I changed my sleeping rhythm to match it better to the rhythm of my family. And I’m proud of the mistakes I made (and associated lessons learned) when applying the goal setting techniques.
What blogs do you read to get the edge in your business?
My reading habits are a bit variable I guess. Some weeks I hardly read a thing, other weeks I focus on the blogging blogs (Problogger, DoshDosh, Daily Blog Tips), then I dive into entrepreneurial and freelancing blogs (Self Made Chick, Freelance Folder, Shane & Peter, Men with Pens), I head over to productivity and personal development blogs (Zen Habits, Steve Pavlina and many others), and back down to earth diving into blogs about WordPress (like Lorelle’s).
Of course I check in at Liz Strauss’ place, Brian’s place, Guy Kawasaki’s blog. I’m leaving some out. Oh and I like Presentation Zen too, but you need time to visit that one. Great lessons on presentations and speeches, with a lot of videos that go with it.
Give A Shout Out To Lode For Giving Us His Time
Leave a comment below to let Lode know what you thought of this interview and the articles he shared with us. Then don’t forget to subscribe to his feed to keep the good stuff coming.




















This was interesting to read and it was very rich with all sorts of good stuff. Thanks for doing this, guys.
@ Lode - You mentioned aligning your activities with your values - how important do you believe this step to be for people, and why? I know the answer to this, but I think it maybe be valuable for others to read your views.
James Chartrand - Men with Pens’s last blog post..Running with The Wolves as Nature Intended
Dave thanks for interviewing me. I had a great time answering those questions. There’s one slight change in the meantime. WordPressDIY is now located at http://wpdiy.net to comply with rules about using “wordpress” in the url. And I’ve launched Scraping Pennies even before that one.
@James - Knowing what your personal core values are, really is very powerful knowledge. They are a guiding light on your path through life, and can help you make the right choice when faced with difficult decisions.
If you have your values to support you at those times, you’re going to make decisions with a life long focus. If you’re making decisions without them, there’s a big chance of sub-optimization: good on the short-term but not so good on the long term. “It looked like a good idea at the time…”
If you align your activities with them, you are feeding them. And they are your tickets to a happy, fulfilling and passionate life. Those activities will also not feel like work (most of the time anyway) because they’re so much fun. But it is very possible to get your income from them. And congruent people that live their own legend usually are very exciting to work with!
It might take some time to discover you values, I know I did. You can’t just make them up, because they’re already ingrained in your being. You really need to discover them. And your subconscious is giving hints all the time. Whenever you feel regret, excited, hesitation, proud. Often they originate from one of those values.
Euhm…I’ll stop here I guess, before this turns into another blog post
Lodewijk’s last blog post..Are your goals really YOUR goals?
A nice interview to start the day.
“By simply starting you enroll yourself in the best school: Reality.” That line is just what I needed on a beautiful rainy morning.
[…] Interview with International Man of Mystery Lodewijk van den Broek […]
That was a fascinating journey through the interview. I now know I am an enneatpye 8 and have found some more awesome blog food for my feed habit.
Michelle DeRepentigny’s last blog post..Athens, GA Spring Fun for the weekend of 5/17/2008!
Hello Lode,
Thank you for your candid thoughts. This one; “I love being a dad, but the impact was far greater than I expected. I was warned, but I guess some things are only learned by experience.” speaks volumes. Best of luck with the ongoing balancing lessons. My son has just left the nest. I spent fantastic times with him and still wish there was more…
Be well and best of luck with your ventures!
rudy
Hi Lode.
I’m a 30-something dad with 2 kids (a 2 year old and newborn) and work from my home office with my son tugging on my shoulder saying “daddy” every few minutes.
The balance for me in work and family life is help from my wife LOL!
Good luck in your ventures. I’m off to check you site out now.
John Hoff - eVentureBiz’s last blog post..Finding Your Purple Cow By Thinking Laterally
@Michelle - Ennea 8 is my wing, so I’ve got a little of that too. But 7 is definitely my dominant type.
@rudy - Just left the nest? That’s quite another phase! I really love being a dad, but how much people try, you can’t describe what it is and be complete. Some things have to be experienced, some feelings can’t be described because without being a parent you’re missing the reference to grasp what people mean.
@John - LOL
I know! When I’m home alone with my son, there’s hardly any work that gets done. But I choose to spend time with him then, instead of feeling annoyed or some other negative feeling. I can work later (if deadlines permit) when he’s asleep.
But help from the wife is always welcome! As the other way around is too, guys! For the work at home moms, but also for the stay at home moms!
Lodewijk’s last blog post..How To Get Unstuck
Hi Lode
I go by Lo, great to find your web site,
do not have the time right now, but, will get back to it.
I m a retired art director / crative director, now involved with the fine art of painting.
Was born in Rotterdam. Why my mom cursed me with the name Lodewijk
mag Jost weeten.
Bye for now got things to do.
Lo
Hi Lo!
Nice to meet you! I only know a handful of other people that go by the name of Lodewijk. It’s really a tough name for the non-Dutch, but a name blessed with a rich history as well.
Do you have the experience that simply your name can be the start of a conversation? It can be really powerful as an icebreaker when meeting new people.
Nice paintings by the way! Is that our queen in the before last picture?
Lodewijk’s last blog post..Introducing new RSS feeds for How to be an Original